“Growing up, I saw the technological world unfold in front of me. Single products disrupting entire industries. Steve Jobs, Elon Musk, Jeff Bezos, all built companies that changed the world.
And I thought that the best way to become a player in this game, was to go to university. That’s where I’ll learn how to innovate on technology. While bored with academia, I looked for my passion elsewhere. I found it in an electronic store in Canada while shopping for a juicer. I suddenly saw this shiny box at the corner of the store with a weird looking aircraft on it, so I ended up leaving the store with no juicer but a really cool toy drone in hand.
I started flying it at every opportunity I had. I was very passionate about this aircraft and I was especially enchanted by the fact that it could easily balance itself in midair. I mean this two-hundred-dollar toy drone was hovering in my hotel room just staring at me and I had a very intense feeling that this was not just another product.
This is the beginning of something new. Something big.
From that moment on, all I could think about is how I could leverage this ease of flight into a business. I became the first licensed commercial drone pilot in Israel, shortly after starting the first company in the world to give services with drones. Here we ran applications like inspections, cinematography, mapping, security. This is where we got intimate with the technology, we became experts, learning the bits and the bites, and most importantly what can and cannot be done. ”